Step-by-Step Guide to Using Pictory AI and InVideo for Beginners
Step-by-Step Guide to Using Pictory AI and InVideo for Beginners
Video content is one of the most effective ways to capture attention, increase engagement, and grow your online presence. But many beginners struggle with video creation due to the complexity of editing software and the time-consuming nature of the process.
Fortunately, AI-powered tools like Pictory AI and InVideo have made video creation easy, fast, and accessible—even for complete beginners. Whether you want to turn a blog post into a video, create social media content, or edit marketing clips, this step-by-step guide will walk you through the exact process of using both tools.
Getting Started with Pictory AI
Pictory AI is an AI-powered video creation tool that specializes in converting text into engaging videos. It’s ideal for bloggers, content marketers, and businesses looking to repurpose written content into high-quality videos with minimal effort.
Step 1: Sign Up for Pictory AI
- Visit Pictory AI and create an account.
- Choose a free trial or a paid plan based on your needs.
Step 2: Choose a Video Creation Mode
Once logged in, you’ll see three main options:
- Script to Video – Convert a script into a video with AI-generated visuals.
- Article to Video – Turn blog posts into engaging videos automatically.
- Edit Video Using Text – Auto-edit videos by transcribing them into text.
Step 3: Paste or Upload Your Content
- If you’re using Script to Video, paste your script, and the AI will generate a storyboard.
- For Article to Video, paste a URL or upload a document, and Pictory will select relevant visuals.
Step 4: Customize Your Video
- Change visuals: Pictory automatically selects stock footage, but you can replace it.
- Add captions: The AI generates captions for better accessibility.
- Choose AI voiceovers or upload your own narration.
- Adjust fonts, colors, and branding to match your style.
Step 5: Generate and Download
Once satisfied, click Generate Video and download your final file. Now, you’re ready to share your video on YouTube, social media, or any platform.
Getting Started with InVideo
InVideo is a cloud-based video editor that offers thousands of templates, drag-and-drop editing, and AI-assisted tools to help users create professional-quality videos with ease.
Step 1: Sign Up for InVideo
- Visit InVideo and create an account.
- Select a free or premium plan based on your needs.
Step 2: Choose a Video Template or Blank Canvas
- Pre-Made Templates – Choose from 5,000+ customizable video templates.
- Blank Canvas – Start from scratch and build a video with drag-and-drop editing.
Step 3: Add Content and Customize
- Upload video clips, images, and text.
- Use AI text-to-video features to generate videos from a script.
- Apply animations, transitions, and effects to make your video more engaging.
- Customize colors, fonts, and branding to match your business.
Step 4: Add Music, Voiceovers, and Text
- Choose from InVideo’s stock music library or upload your own audio.
- Use AI-generated voiceovers or record your own narration.
- Overlay text and captions for better clarity and engagement.
Step 5: Export and Download Your Video
- Click Export, select the resolution, and download your video.
- Share it on YouTube, Facebook, Instagram, or your website.
Pictory AI vs. InVideo: Which One Should Beginners Use?
| Feature | Pictory AI | InVideo |
|---|---|---|
| Best For | Automating video creation from text | Hands-on video editing with templates |
| Ease of Use | Fully automated, minimal editing needed | Drag-and-drop with customization |
| Templates | AI auto-generates scenes | 5,000+ pre-made templates |
| Customization | Limited manual control | Full creative control |
| AI Voiceovers | Yes | Yes, plus voice recording options |
| Stock Media Access | Included | Included |
Final Recommendation
- Use Pictory AI if you want a completely AI-driven tool that does most of the work for you. It’s great for bloggers, educators, and marketers who need quick and easy video automation.
- Choose InVideo if you prefer more control over design, branding, and editing, making it ideal for YouTubers, social media managers, and businesses.
How to Make the Most Out of AI Video Creation
To maximize results from AI-powered video tools, keep these tips in mind:
- Focus on storytelling – Whether using Pictory AI or InVideo, ensure your video has a clear message and structure.
- Optimize for mobile – Over 80% of video content is consumed on mobile devices, so use clear fonts and engaging visuals.
- Use captions and voiceovers – Many users watch videos without sound, so adding captions improves engagement.
- Keep videos short and engaging – The ideal length for most marketing videos is between 30 seconds to 2 minutes.
Final Thoughts: The Future of AI in Video Creation
AI-driven video creation is revolutionizing the content industry, allowing even complete beginners to produce professional-quality videos in minutes. Whether you want to convert articles into videos, create ad campaigns, or enhance your social media presence, tools like Pictory AI and InVideo make it easier than ever.
Both platforms offer free trials, so the best approach is to test them out and see which fits your workflow best.
Try Pictory AI Here: Pictory AI
Try InVideo Here: InVideo
Start creating engaging, high-quality videos today and take your content strategy to the next level.
How AI Video Tools Save Time for Content Creators
One of the biggest advantages of using AI-powered video tools like Pictory AI and InVideo is the amount of time they save. Traditional video editing often requires hours of manual work, including selecting footage, trimming clips, adding text, and fine-tuning transitions.
With AI automation, these platforms streamline the entire process, allowing users to create professional-quality videos in a fraction of the time. This is especially useful for busy marketers, social media managers, and entrepreneurs who need to publish content consistently.
The Role of AI in Enhancing Video Engagement
Engagement is everything when it comes to video content. Videos with captions, dynamic transitions, and compelling visuals tend to hold viewers’ attention longer. Pictory AI automatically generates subtitles, making videos more accessible and increasing watch time. Meanwhile,
InVideo provides eye-catching animations and customizable templates, helping creators produce highly engaging content for social media and marketing campaigns. By leveraging AI features, brands can create videos that not only look great but also drive higher engagement rates and conversions.
Repurposing Content with AI Video Tools
A major challenge for content creators is producing fresh content consistently. AI-powered video tools allow users to repurpose existing content into multiple formats. For example, Pictory AI can take a blog post and turn it into a YouTube video, while InVideo can convert an article into a professional promo video for social media. This enables businesses to maximize the reach of their content by transforming it into different types of engaging media without starting from scratch.
Why AI Video Creation is the Future of Digital Marketing
As video continues to dominate the digital landscape, AI-powered video creation is becoming an essential tool for content marketing. Whether you’re an entrepreneur looking to build a brand, a freelancer offering video editing services, or a business scaling its online presence, using tools like Pictory AI and InVideo will give you a competitive edge. The ability to create, customize, and distribute videos faster than ever before is what makes AI video tools a game-changer in content marketing.
If you’re serious about growing your brand and reaching more people with video content, now is the best time to start using AI video tools.
Try Pictory AI Here: Pictory AI
Try InVideo Here: InVideo
The future of content marketing is AI-driven, fast, and highly effective—start taking advantage of it today.
